We are a Social Enterprise supporting seven UN Sustainable Development Goals (SDGs):
SDG 3, SDG 4, SDG 5, SDG 8, SDG 10, SDG 11, and SDG 17

WHO ARE WE

Arau CHILD — Children’s Industry, Lifelong Learning and Development Hub — is a Malaysian social enterprise dedicated to strengthening the children’s industry through professional training, consulting, and partnerships.

Arau CHILD is an initiative by SD28 Sdn. Bhd., a social enterprise registered in Malaysia at the Companies Commission Malaysia (Suruhanjaya Syarikat Malaysia, SSM). Our SSM number is 1011482-X. Arau CHILD is trademarked at the Intellectual Property Corporation of Malaysia (Perbadanan Harta Intelek Malaysia, MyIPO)

OUR PEOPLE

Meet the Management Committee

Chairperson

Eena Khalil Lim, M.Sc.

Secretariat

Fatimah Zahra Zaidi, M.Ed.

Head of Program

Prof. Dr. Bustam Kamri, Ed.D.

Program Facilitator

Prof. Dr. Naim Kamari, Ph.D.

Program Facilitator

Azrulizam Amat Sayuti, B.Ed.

Our Pillars

Children to Children

Children inspiring children forms the core of program development by parents, educators, and community members such as industry leaders, artists, social activists, and others.

ARAU Approach

The ARAU approach prioritizes local culture and community involvement in creating appropriate educational practices for children, bridging diverse communities.

Long-term perspective

With a steadfast commitment to the long-term development of children, families, and communities, CHILD adopts a visionary approach aimed at the next 50 to 100 years.